The new range of ice cream is made with Perfect Dairy’s non-animal whey protein which the food tech start-up claims is identical to the proteins found in cow’s milk.ĭescribed as having a “creamy indulgent taste and animal-free, planet-positive benefits”, Brave Robot is lactose free, cholesterol free and vegan. The Urgent Company, a new consumer packaged goods company, has launched a new ice cream brand in the US made with Perfect Day’s animal-free whey protein.īrave Robot marks The Urgent Company’s premier brand, as it claims to focus on next generation natural foods which harness innovation and science to create great tasting and sustainable animal-free foods.
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